:root {
  --ink: #0a0a0a;
  --paper: #f4f2ed;
  --white: #ffffff;
  --signal: #e3262e;
  --line: rgba(10, 10, 10, 0.22);
  --display: "Barlow Condensed", "Arial Narrow", sans-serif;
  --sans: "IBM Plex Sans", Arial, sans-serif;
  --serif: "Source Serif 4", Georgia, serif;
  color: var(--ink);
  background: var(--paper);
  font-family: var(--sans);
  font-synthesis: none;
}

* {
  box-sizing: border-box;
}

html {
  scroll-behavior: smooth;
}

body {
  margin: 0;
  min-width: 320px;
  background: var(--paper);
  color: var(--ink);
}

body.menu-open {
  overflow: hidden;
}

img {
  display: block;
  max-width: 100%;
}

a {
  color: inherit;
}

button,
input,
select {
  font: inherit;
}

.sr-only {
  position: absolute;
  width: 1px;
  height: 1px;
  padding: 0;
  margin: -1px;
  overflow: hidden;
  clip: rect(0, 0, 0, 0);
  white-space: nowrap;
  border: 0;
}

.skip-link {
  position: fixed;
  left: 1rem;
  top: -5rem;
  z-index: 100;
  background: var(--signal);
  color: var(--white);
  padding: 0.8rem 1rem;
  text-decoration: none;
}

.skip-link:focus {
  top: 1rem;
}

.shell {
  width: min(100% - 48px, 1440px);
  margin-inline: auto;
}

.section {
  padding-block: clamp(5rem, 10vw, 10rem);
}

.site-header {
  position: fixed;
  z-index: 50;
  top: 0;
  left: 0;
  display: flex;
  align-items: center;
  justify-content: space-between;
  width: 100%;
  min-height: 88px;
  padding: 14px 28px;
  color: var(--white);
  border-bottom: 1px solid rgba(255, 255, 255, 0.25);
  transition: background 180ms ease, color 180ms ease, border-color 180ms ease;
}

.site-header.is-scrolled {
  background: var(--paper);
  color: var(--ink);
  border-color: var(--line);
}

.brand {
  position: relative;
  z-index: 2;
  width: min(30vw, 295px);
}

.brand img {
  width: 100%;
  height: auto;
}

.main-nav {
  display: flex;
  align-items: center;
  gap: clamp(1rem, 2vw, 2.2rem);
  font-size: 0.76rem;
  font-weight: 600;
  text-transform: uppercase;
}

.main-nav a {
  text-decoration: none;
}

.main-nav a:not(.nav-cta) {
  border-bottom: 1px solid transparent;
}

.main-nav a:not(.nav-cta):hover,
.main-nav a:not(.nav-cta):focus-visible {
  border-color: currentColor;
}

.nav-cta {
  display: inline-flex;
  align-items: center;
  min-height: 48px;
  padding-inline: 1.2rem;
  background: var(--signal);
  color: var(--white);
}

.menu-button {
  display: none;
  width: 46px;
  height: 46px;
  padding: 13px 10px;
  border: 0;
  background: transparent;
  color: inherit;
}

.menu-button span:not(.sr-only) {
  display: block;
  width: 100%;
  height: 2px;
  margin-block: 6px;
  background: currentColor;
}

.hero {
  position: relative;
  min-height: min(910px, 94svh);
  overflow: hidden;
  background: var(--ink);
  color: var(--white);
}

.hero-image,
.hero-shade {
  position: absolute;
  inset: 0;
  width: 100%;
  height: 100%;
}

.hero-image {
  object-fit: cover;
  object-position: center;
}

.hero-shade {
  background: linear-gradient(90deg, rgba(0, 0, 0, 0.82) 0%, rgba(0, 0, 0, 0.47) 45%, rgba(0, 0, 0, 0.16) 100%);
}

.hero-content {
  position: relative;
  z-index: 2;
  display: flex;
  flex-direction: column;
  justify-content: flex-end;
  min-height: min(910px, 94svh);
  padding-top: 135px;
  padding-bottom: clamp(2rem, 5vw, 4.5rem);
}

.kicker,
.section-label {
  margin: 0;
  font-size: 0.72rem;
  font-weight: 600;
  text-transform: uppercase;
}

.kicker {
  position: absolute;
  top: 135px;
  left: 0;
}

.hero h1 {
  max-width: 880px;
  margin: 0 0 auto;
  font-family: var(--display);
  font-size: clamp(5.4rem, 11vw, 11rem);
  font-weight: 900;
  line-height: 0.78;
  text-transform: uppercase;
}

.hero h1 span {
  color: var(--signal);
}

.hero-visual-language,
.hero-visual-language span,
.hero-visual-language p {
  position: absolute;
  pointer-events: none;
}

.hero-visual-language {
  inset: 0;
}

.hero-visual-language span,
.hero-visual-language p {
  display: none;
}

.hero-bottom {
  display: grid;
  grid-template-columns: minmax(300px, 1.15fr) minmax(280px, 0.85fr);
  align-items: end;
  gap: 3rem;
}

.hero-promise {
  margin: 0;
  font-family: var(--sans);
  font-size: 0.75rem;
  font-weight: 600;
  line-height: 1.45;
  text-transform: uppercase;
}

.hero-action {
  max-width: 430px;
  justify-self: end;
}

.hero-action p {
  max-width: 35ch;
  margin: 0 0 1.5rem;
  font-family: var(--serif);
  font-size: clamp(1.1rem, 1.5vw, 1.4rem);
  line-height: 1.4;
}

.button {
  display: inline-flex;
  min-height: 58px;
  align-items: center;
  justify-content: space-between;
  gap: 2rem;
  padding: 0.9rem 1.2rem;
  border: 0;
  border-radius: 0;
  font-size: 0.78rem;
  font-weight: 600;
  text-transform: uppercase;
  text-decoration: none;
  cursor: pointer;
}

.button-primary {
  background: var(--signal);
  color: var(--white);
}

.button:hover,
.button:focus-visible {
  filter: brightness(0.9);
}

.proof-mark {
  display: block;
  width: 92px;
  height: 7px;
  background: var(--signal);
  transform: rotate(-5deg);
}

.hero-mark {
  position: absolute;
  z-index: 3;
  right: 5vw;
  bottom: 7vh;
}

.service-strip {
  border-bottom: 1px solid var(--line);
  background: var(--paper);
}

.strip-grid {
  display: grid;
  grid-template-columns: repeat(4, 1fr);
}

.strip-grid span {
  padding: 1.25rem 1rem;
  border-right: 1px solid var(--line);
  font-size: 0.7rem;
  font-weight: 600;
  text-transform: uppercase;
}

.strip-grid span:first-child {
  border-left: 1px solid var(--line);
}

.statement-grid {
  display: grid;
  grid-template-columns: minmax(150px, 0.35fr) minmax(0, 1fr);
  gap: 3rem;
}

.statement h2,
.section-heading h2,
.evidence h2,
.audit h2,
.faq h2 {
  margin: 0;
  font-family: var(--display);
  font-size: clamp(4.6rem, 10vw, 10rem);
  font-weight: 900;
  line-height: 0.8;
  text-transform: uppercase;
}

.statement h2 span {
  position: relative;
  color: var(--signal);
}

.statement-copy {
  max-width: 760px;
  margin: 3.5rem 0 0;
  font-family: var(--serif);
  font-size: clamp(1.4rem, 2.4vw, 2.3rem);
  line-height: 1.3;
}

.services {
  padding-top: 0;
}

.section-heading {
  display: grid;
  grid-template-columns: minmax(150px, 0.35fr) minmax(0, 1fr);
  gap: 3rem;
  padding-bottom: 4rem;
}

.section-heading h2 {
  font-size: clamp(4rem, 8vw, 8rem);
}

.service-list {
  border-top: 2px solid var(--ink);
}

.service-row {
  display: grid;
  grid-template-columns: 80px minmax(240px, 0.7fr) minmax(260px, 1fr) 40px;
  align-items: center;
  gap: 2rem;
  min-height: 148px;
  border-bottom: 1px solid var(--line);
}

.service-number {
  align-self: start;
  padding-top: 2.25rem;
  color: var(--signal);
  font-size: 0.72rem;
  font-weight: 600;
}

.service-row h3 {
  margin: 0;
  font-family: var(--display);
  font-size: clamp(2.4rem, 4vw, 4.2rem);
  font-weight: 800;
  line-height: 0.9;
  text-transform: uppercase;
}

.service-row p {
  max-width: 47ch;
  margin: 0;
  line-height: 1.55;
}

.row-arrow {
  font-size: 2rem;
}

.evidence {
  background: var(--white);
}

.evidence-grid {
  display: grid;
  grid-template-columns: minmax(0, 0.95fr) minmax(400px, 0.7fr);
  gap: clamp(3rem, 8vw, 9rem);
  align-items: center;
}

.evidence h2 {
  max-width: 780px;
  margin-top: 2.5rem;
  font-size: clamp(4.4rem, 8vw, 8rem);
}

.evidence-copy > p:not(.section-label) {
  max-width: 55ch;
  margin-block: 2.5rem;
  font-family: var(--serif);
  font-size: clamp(1.25rem, 2vw, 1.8rem);
  line-height: 1.45;
}

.text-link {
  display: inline-flex;
  gap: 1.5rem;
  padding-bottom: 0.4rem;
  border-bottom: 2px solid var(--signal);
  font-size: 0.8rem;
  font-weight: 600;
  text-transform: uppercase;
  text-decoration: none;
}

.evidence-photo {
  margin: 0;
}

.evidence-photo img {
  width: 100%;
  aspect-ratio: 4 / 5;
  object-fit: cover;
}

.evidence-photo figcaption {
  padding-top: 0.8rem;
  font-size: 0.7rem;
  text-transform: uppercase;
}

.process {
  background: var(--ink);
  color: var(--white);
}

.section-heading.inverse {
  border-bottom: 1px solid rgba(255, 255, 255, 0.28);
}

.process-list {
  display: grid;
  grid-template-columns: repeat(4, 1fr);
  margin: 0;
  padding: 0;
  list-style: none;
}

.process-list li {
  min-height: 300px;
  padding: 2rem 1.5rem;
  border-right: 1px solid rgba(255, 255, 255, 0.28);
}

.process-list li:first-child {
  border-left: 1px solid rgba(255, 255, 255, 0.28);
}

.process-list span {
  color: var(--signal);
  font-size: 0.72rem;
}

.process-list strong {
  display: block;
  margin-top: 5rem;
  font-family: var(--display);
  font-size: 3rem;
  text-transform: uppercase;
}

.process-list p {
  max-width: 27ch;
  line-height: 1.5;
}

.conversation {
  position: relative;
  min-height: 82svh;
  padding: 0;
  overflow: hidden;
  background: var(--ink);
  color: var(--white);
}

.conversation-image,
.conversation-image::after {
  position: absolute;
  inset: 0;
}

.conversation-image img {
  width: 100%;
  height: 100%;
  object-fit: cover;
}

.conversation-image::after {
  content: "";
  background: rgba(0, 0, 0, 0.48);
}

.conversation-copy {
  position: relative;
  z-index: 1;
  display: flex;
  min-height: 82svh;
  flex-direction: column;
  justify-content: center;
}

.conversation blockquote {
  max-width: 1050px;
  margin: 2rem 0 2.5rem;
  font-family: var(--display);
  font-size: clamp(4rem, 8vw, 8.6rem);
  font-weight: 800;
  line-height: 0.84;
  text-transform: uppercase;
}

.audit-grid,
.faq-grid {
  display: grid;
  grid-template-columns: minmax(0, 0.85fr) minmax(420px, 0.65fr);
  gap: clamp(4rem, 10vw, 10rem);
}

.audit h2,
.faq h2 {
  max-width: 850px;
  margin-top: 2rem;
  font-size: clamp(4rem, 7.6vw, 7.8rem);
}

.audit-intro {
  max-width: 52ch;
  font-family: var(--serif);
  font-size: 1.35rem;
  line-height: 1.5;
}

.audit-form {
  align-self: start;
  border-top: 2px solid var(--ink);
}

.audit-form label {
  display: block;
  padding-top: 1.25rem;
  font-size: 0.72rem;
  font-weight: 600;
  text-transform: uppercase;
}

.audit-form input,
.audit-form select {
  width: 100%;
  min-height: 54px;
  margin-top: 0.45rem;
  padding: 0.6rem 0;
  border: 0;
  border-bottom: 1px solid var(--ink);
  border-radius: 0;
  outline: 0;
  background: transparent;
  color: var(--ink);
}

.audit-form input:focus,
.audit-form select:focus {
  border-bottom-color: var(--signal);
  box-shadow: 0 2px 0 var(--signal);
}

.audit-form .button {
  width: 100%;
  margin-top: 2rem;
}

.form-note {
  margin: 0.8rem 0 0;
  font-size: 0.7rem;
}

.faq {
  padding-top: 0;
}

.faq-list {
  border-top: 2px solid var(--ink);
}

.faq details {
  border-bottom: 1px solid var(--line);
}

.faq summary {
  position: relative;
  padding: 1.5rem 3rem 1.5rem 0;
  font-family: var(--display);
  font-size: 1.7rem;
  font-weight: 700;
  text-transform: uppercase;
  cursor: pointer;
  list-style: none;
}

.faq summary::-webkit-details-marker {
  display: none;
}

.faq summary::after {
  content: "+";
  position: absolute;
  right: 0;
  top: 1.2rem;
  color: var(--signal);
  font-family: var(--sans);
  font-size: 2rem;
  font-weight: 400;
}

.faq details[open] summary::after {
  content: "−";
}

.faq details p {
  max-width: 60ch;
  margin: 0;
  padding: 0 3rem 1.8rem 0;
  line-height: 1.6;
}

.site-footer {
  padding: 5rem 0 2rem;
  background: var(--ink);
  color: var(--white);
}

.footer-top {
  display: flex;
  align-items: end;
  justify-content: space-between;
  gap: 2rem;
  padding-bottom: 5rem;
  border-bottom: 1px solid rgba(255, 255, 255, 0.28);
}

.footer-top p {
  margin: 0;
  font-family: var(--display);
  font-size: clamp(5rem, 12vw, 12rem);
  font-weight: 900;
  line-height: 0.73;
  text-transform: uppercase;
}

.footer-top a {
  padding-bottom: 0.4rem;
  border-bottom: 2px solid var(--signal);
  text-decoration: none;
}

.footer-bottom {
  display: grid;
  grid-template-columns: 1fr auto auto;
  align-items: center;
  gap: 3rem;
  padding-top: 2rem;
}

.footer-bottom img {
  width: min(100%, 320px);
}

.footer-bottom div {
  display: flex;
  gap: 1.5rem;
}

.footer-bottom a,
.footer-bottom small {
  font-size: 0.7rem;
  text-transform: uppercase;
  text-decoration: none;
}

@media (max-width: 900px) {
  .shell {
    width: min(100% - 32px, 1440px);
  }

  .site-header {
    min-height: 74px;
    padding: 10px 16px;
  }

  .brand {
    width: min(64vw, 245px);
  }

  .menu-button {
    position: relative;
    z-index: 2;
    display: block;
  }

  .main-nav {
    position: fixed;
    inset: 0;
    display: none;
    align-items: flex-start;
    justify-content: center;
    flex-direction: column;
    gap: 0;
    padding: 110px 24px 32px;
    background: var(--ink);
    color: var(--white);
  }

  .menu-open .main-nav {
    display: flex;
  }

  .main-nav a {
    width: 100%;
    padding: 0.8rem 0;
    border-bottom: 1px solid rgba(255, 255, 255, 0.25) !important;
    font-family: var(--display);
    font-size: clamp(2.6rem, 12vw, 4.5rem);
    font-weight: 800;
  }

  .main-nav .nav-cta {
    margin-top: 2rem;
    padding-inline: 1rem;
    font-family: var(--sans);
    font-size: 0.8rem;
  }

  .site-header.is-scrolled.menu-active {
    color: var(--white);
  }

  .hero {
    min-height: 91svh;
  }

  .hero-content {
    min-height: 91svh;
    padding-top: 110px;
  }

  .kicker {
    top: 105px;
  }

  .hero h1 {
    margin-bottom: auto;
    font-size: clamp(5.2rem, 25vw, 9rem);
  }

  .hero-bottom,
  .statement-grid,
  .section-heading,
  .evidence-grid,
  .audit-grid,
  .faq-grid {
    grid-template-columns: 1fr;
  }

  .hero-bottom {
    gap: 1.5rem;
  }

  .hero-action {
    justify-self: start;
  }

  .hero-action p {
    margin-bottom: 1rem;
  }

  .strip-grid {
    grid-template-columns: repeat(2, 1fr);
  }

  .strip-grid span:nth-child(3) {
    border-left: 1px solid var(--line);
  }

  .statement-grid,
  .section-heading {
    gap: 2rem;
  }

  .service-row {
    grid-template-columns: 40px 1fr 30px;
    gap: 1rem;
    padding-block: 1.5rem;
  }

  .service-number {
    padding-top: 0.4rem;
  }

  .service-row p {
    grid-column: 2 / 4;
  }

  .row-arrow {
    grid-column: 3;
    grid-row: 1;
  }

  .evidence-grid {
    gap: 3rem;
  }

  .evidence-photo {
    width: min(100%, 540px);
    margin-left: auto;
  }

  .process-list {
    grid-template-columns: repeat(2, 1fr);
  }

  .process-list li:nth-child(3) {
    border-left: 1px solid rgba(255, 255, 255, 0.28);
  }

  .audit-grid,
  .faq-grid {
    gap: 3rem;
  }

  .footer-top {
    align-items: flex-start;
    flex-direction: column;
  }

  .footer-bottom {
    grid-template-columns: 1fr;
    gap: 1.5rem;
  }
}

@media (max-width: 560px) {
  .section {
    padding-block: 4.5rem;
  }

  .hero-image {
    object-position: 63% center;
  }

  .hero-content {
    padding-top: 135px;
  }

  .kicker {
    top: 94px;
  }

  .hero-shade {
    background: linear-gradient(180deg, rgba(0, 0, 0, 0.48), rgba(0, 0, 0, 0.85));
  }

  .hero h1 {
    font-size: clamp(4.2rem, 20vw, 6rem);
    line-height: 0.76;
  }

  .hero-promise {
    font-size: clamp(3.6rem, 19vw, 5.4rem);
  }

  .hero-action p {
    font-size: 1rem;
  }

  .hero-mark {
    display: none;
  }

  .statement h2,
  .section-heading h2,
  .evidence h2,
  .audit h2,
  .faq h2 {
    font-size: clamp(3.7rem, 19vw, 5.4rem);
  }

  .statement-copy {
    margin-top: 2rem;
    font-size: 1.3rem;
  }

  .service-row {
    grid-template-columns: 30px 1fr 24px;
  }

  .service-row h3 {
    font-size: 2.4rem;
  }

  .process-list {
    grid-template-columns: 1fr;
  }

  .process-list li,
  .process-list li:nth-child(3) {
    min-height: 220px;
    border-left: 1px solid rgba(255, 255, 255, 0.28);
  }

  .process-list strong {
    margin-top: 2.8rem;
  }

  .conversation,
  .conversation-copy {
    min-height: 72svh;
  }

  .conversation blockquote {
    font-size: clamp(3.5rem, 17vw, 5rem);
  }

  .footer-top p {
    font-size: clamp(4.4rem, 23vw, 6.5rem);
  }

  .footer-bottom div {
    align-items: flex-start;
    flex-direction: column;
    gap: 0.75rem;
  }
}

@media (prefers-reduced-motion: reduce) {
  html {
    scroll-behavior: auto;
  }

  *,
  *::before,
  *::after {
    animation-duration: 0.01ms !important;
    animation-iteration-count: 1 !important;
    transition-duration: 0.01ms !important;
  }
}